City of Boerne
The Challenge
The City of Boerne is a historic Hill Country destination just north of San Antonio, known for its German heritage, the Hill Country Mile, and a packed calendar of beloved community events — from the Chocolate Walk to Dickens on Main to the Weihnachts Parade. The city had no shortage of moments worth capturing, but lacked consistent visual content that showcased the energy of these events and what makes Boerne a place people want to live, visit, and invest in.
The Mission
Document the city's signature events, community gatherings, and downtown culture through videography and photography — capturing the moments that define Boerne's identity and creating content the city can use to drive tourism, celebrate its residents, and share the Hill Country experience with a wider audience.
